The Barbie Movie: How a Box Office Unicorn Is Rejuvenating an Iconic Brand
See how how Mattel is reviving their relevance and enthusiasm beyond their core targets dusting off a 64-year-old franchise.
See how how Mattel is reviving their relevance and enthusiasm beyond their core targets dusting off a 64-year-old franchise.
Strategic goals are your company’s journey to success. Vital to effective decision-making, and to thrive in a complex and dynamic world.
Learn how a permissionless mindset can help leaders overcome adversity and build real value for the business.
You don’t always need to bring in external consultants to help with strategy. Know how to spot and leverage your best strategic talent.
Forecasting is hard, but if you apply these four principles and practice with humility, you can grow from the experience.
The Poly story is a great example of how a vision needs to be complemented with flawless execution and a bit of luck!
Unlike what we’re currently witnessing with the French Presidential Election, authentic leaders can rally and engage through healthy debate.
Wartime and conflicts are especially tough for poor leaders. Assess if you have the five traits required for great leadership!
We’re living in a world of “more”, bringing noise, confusion and frustration. Less could be the solution, but it’s tough to get it right. How can we sort this out?
By exploring options beyond your current mental valley, you’ll be able to discover what’s truly possible and become a stronger innovator.
Make sure you focus on solving your customers’ most significant problems instead of obsessing over your competitors!
For your products to succeed, talk to your customers, know your unique competencies, and study where the competition falls short.
Focusing on your direct and look-alike competitors is not enough. See how you can identify adjacent yet more disruptive competition.
Find the right balance between understanding your competitive landscape and solving your customers’ most significant problems.
You still can succeed as a Tech company, despite the omnipresence of Google, Amazon, Facebook, Apple and Microsoft. The key to success is in how unique and targeted you can be.
Most companies know they need to succeed on Amazon to accelerate revenue, yet, fear falling into pricing wars and losing profit. Learn how to integrate Amazon into your channel strategy and optimize profit.
When you find yourself stuck in a slow-growth, low profit, highly competitive market, you’re in a red ocean. Here’s how you can pivot and shift away with discipline.
Most businesses end-up failing because leaders didn’t take advantage of strategic product management. See how to get it right to solidify your vision and strategy.
Most pricing techniques are falling short and end up costing you. Strategic pricing will help boost your profitability. It requires deep customer-centricity, but with the right framework and guidance, it really makes the difference.
Identifying and understanding your business core competencies is essential for durable success. This post provides a three-step guide to make sure you get it right!